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Type: Local Service Contractor Website
Location: Evanston IL
URL: progressivetree.com
Business Type: Local Tree Service Company
Summary: Local tree contractor needed to redesign their WordPress website and get more leads.
The Problem
The old website was slow loading, had many broken links and almost no functionality. The client first approached us for a website redesign for their tree service business.
After a successful redesign, they decided to start using some of our other services.
The Solution
The Process
- Researched competitors and tree service keywords.
- Researched and selected the best software for this type of WordPress web design project
- Created WordPress instance on Chicago VPS server
- Installed specialized tree service theme and plugins, including booking plugin.
- Copied content and modified it according to the best SEO practices, imported icons and uploaded graphics.
- Extensively optimized loading speed.
- Created meta title, descriptions and schema markup according to the latest SEO recommendations.
Results
The client had previous experience working with web design companies.
We worked together to develop a new website, designed with conversion optimization and lead nurturing in mind.
The resulting website is very fast loading, provides visitors with information quickly and convinces them to initiate contact with the help of social proof. It also has an appointment booking page, modern contact form, lead magnet and review generation page.
SEO and PPC campaigns are also successful and generate new leads on a regular basis.
Services
About Evanston IL
Evanston is home to the Northwestern University‘s gorgeous campus with great views over the lake. The campus has breathtaking buildings, friendly students and staff and it makes you wish that you were a student forever.
Downtown Evanston is a good choice for shopping and dining. While you are there, do not forget to check iconic locations such as the Evanston History Center and Burnham Shores.
